Havmor has launched its latest innovation - Guava Chilli Ice Cream. The product is inspired by the much-loved Indian street-style combination of guava sprinkled with chilli and masala.
Havmor, a part of Lotte India Corporation Pvt Ltd, said that the new flavour delivers a balanced blend of sweet, tangy, and spicy notes and stays true to its philosophy of evolving existing preferences rather than reinventing them.
“Guava Chilli Ice Cream captures the essence of a nostalgic street-side experience and translates it into a creamy, indulgent format,” the company said in a press release.
Guava Chilli Ice Cream has been crafted with 25 per cent fruit preparation. The product reinforces real fruit credentials while retaining Havmor’s signature milk-based richness, the release said.
“Enhancing the experience is a special chilli masala sachet, allowing consumers to adjust spice levels to their liking. This dual-format approach adds a layer of customization, making the product more engaging and shareable—particularly appealing to younger consumers seeking discovery-led experiences,” the release added.
Rishabh Verma, Head Marketing, said that Guava Chilli Ice Cream is a deeply rooted flavour across India.
"With this launch, we have taken a familiar experience and made it more contemporary without losing its essence. It’s an example of innovation that feels intuitive rather than experimental,” he added.
Guava Chilli Ice Cream by Havmor is available across general trade, Havmor parlours, and quick commerce platforms like BlinkIt, Zepto, Swiggy Instamart and Flipkart Minutes.
